Groovy Boho was originally concepted as a bedding set. The goal of the bedding set was to attract free-spirited and creative late teen’s to 30 year olds who feel nostalgia for 70’s iconography. Additionally the collection focused on comfortable, soft and breathable fabrics to mesh aesthetic design and usability.
Bedding Design
Stationery
Groovy Boho Stationery is the updated and re-purposed collection preceeding the bedding set. The goals of the stationery collection was to expand the pattern collection and format them into a stationery set while keeping a similar audience in mind.